Tessa Novak
Graphic designer, branding and packaging
Summary
Graphic designer with 6 years in branding and packaging for food and lifestyle brands. Takes a project from brief to print files and works directly with founders. Four of her packaging redesigns increased shelf sales for the client.
Experience
Senior Graphic Designer · Studio Verde
2020 – Present
Glasgow
- Lead the visual identity of 12 food and beverage brands per year, from the brief to the print-ready files
- Packaging redesign for an organic snack brand increased shelf sales by 22% in the first quarter
- Built a reusable design system for a client with 30 products, cutting new product design time from 3 weeks to 1
- Manage a freelance illustrator and a junior designer
Junior Designer · Pixel House
2018 – 2020
Glasgow
- Produced social media and print materials for 15 clients
- Prepared print files and worked with printers to avoid costly reprints
Education
BA, Graphic Design · Glasgow School of Art
2014 – 2018
Glasgow