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Marketing plan

Goals, audience, channels, budget, calendar and measures.

Goals
Audience
Channels and messages
Budget
Calendar
Measures

What it contains

  1. 1GoalsThree goals with numbers.
  2. 2AudienceWho we speak to and what they need.
  3. 3Channels and messagesChannel, message, owner.
  4. 4BudgetSpend per channel.
  5. 5CalendarCampaigns by month.
  6. 6MeasuresKPI, target, source.

What the AI asks first

  • Charts?
    No charts · One chart for the main number · A chart for each key finding
  • How long?
    1 page · 2-3 pages · 5-8 pages · 10+ pages

You can skip any question; the AI picks sensible defaults and tells you which.

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